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United's $1 Billion Supplier Diversity Initiative Meets Microsoft Teams Event Excellence

WBENC-certified EventBuilder extends your Microsoft Teams investment with enterprise registration intelligence, ISO-certified security, and 24/5 event support — opening procurement paths while eliminating event platform sprawl.

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We've Been Studying United Airlines

Managing Director Suzi Cabo's aggressive supplier diversity mandate targets $1 billion in diverse spend, creating unprecedented opportunities for women-owned technology vendors. Meanwhile, CIO Jason Birnbaum manages complex Microsoft 365 integrations across 96,000 global personnel, and VP Steven Restivo runs high-stakes corporate communications where technical failures become reputational events.

Your existing Microsoft Teams infrastructure already handles daily collaboration — but it wasn't built for 25,000-attendee town halls with multilingual confirmations, executive gating by company domain, or post-event certificate issuance with clean CRM handoffs. That's where EventBuilder bridges the gap.

As a Microsoft Preferred Supplier with WBENC, OMWBE, WOSB, and SBA certifications, we deliver the registration intelligence and compliance posture United demands while advancing supplier diversity goals through our women-owned status.

Purpose-Built Solutions for United Airlines Leadership

Three stakeholders, three distinct challenges — one Microsoft Teams-native platform extending your existing infrastructure.

Steven V. Restivo
VP Global Corporate Communications

Current Challenge

Running global corporate communications and executive town halls through Microsoft Teams Live Events without advanced registration workflows, attendee segmentation capabilities, or dedicated event operations support for high-stakes communications programs where technical glitches become reputational events.

EventBuilder Solution

Our Production & Live Event offering delivers Teams-native registration intelligence, live moderation, and 24/5 support while maintaining United's existing Microsoft infrastructure. Speaker rehearsals, real-time troubleshooting, and professional moderation ensure executive-grade delivery.

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Suzi Cabo
Managing Director of Business Diversity

Current Challenge

Meeting United's aggressive $1 billion supplier diversity mandate while finding qualified women-owned technology vendors that integrate seamlessly with existing Microsoft 365 ecosystem and meet enterprise security requirements without adding vendor management complexity.

EventBuilder Solution

WBENC-certified EventBuilder combines Microsoft Preferred Supplier status with proven Fortune 500 event delivery, opening procurement paths while delivering enterprise-grade technology services. ISO 27001/27701 certification ensures security standards without additional reviews.

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Jason Birnbaum
Chief Information Officer

Current Challenge

Ensuring event platforms meet United's strict regulatory compliance requirements and complex legacy system dependencies while integrating seamlessly with existing Microsoft Teams and Microsoft 365 infrastructure without adding security surface area or requiring separate tenant management.

EventBuilder Solution

Our Registration & Compliance offering extends Teams rather than replacing it, maintaining ISO 27001/27701 certification and tenant-aware data handling within IT-approved environment. Native Microsoft Graph integration eliminates additional security reviews.

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Proven Results at Enterprise Scale

Real outcomes from named customers — not fabricated metrics.

75,000+
Events delivered for Microsoft and enterprise customers
180,000
Registrants reached in single Microsoft Commercial Licensing program
500
Sessions per month supported for Microsoft Enterprise Support Digital
25,000+
Employees reached in Advantage Solutions town halls
"EventBuilder was one of the organizations that was more forward thinking than the other options we were considering. Not only did they integrate with Microsoft products, as we are a Microsoft shop, but the platform allowed for a very streamlined process to create and manage events."
— Alice Liang, CEO, SolarTech (Competitive displacement: chose EventBuilder over alternatives in Microsoft-shop evaluation)

Why United Airlines + EventBuilder

Microsoft-native platform meets women-owned supplier diversity goals.

WBENC Certified Microsoft Preferred Supplier ISO 27001/27701 SSPA Green OMWBE Certified WOSB/SBA

Microsoft-Native Architecture

Extends Teams and Town Hall rather than replacing them. No new tenant, no second security review, no additional platform for attendees to learn. Data stays inside the Microsoft 365 environment IT already governs.

Service-Led Delivery

Real humans plan programs, build registration, run rehearsals, moderate live events, and deliver reporting. 24/5 coverage from event specialists, not a help center ticket queue.

Supplier Diversity Impact

Women-owned business with multiple diversity certifications opens procurement paths unavailable to large generalist vendors while delivering enterprise-grade technical capabilities.

Let's Discuss Your Microsoft Teams Event Strategy

30-minute conversation: how United Airlines can extend Teams investment while advancing supplier diversity goals